Our approach to digital marketing

Just like in school, any good project starts with research. Our process begins with an audit of your current digital marketing efforts. We research industry dynamics, your competitors’ strategies, and the preferences and behaviors of your target audience.

This research phase is critical to uncovering key insights and opportunities that are unique to your business. We leverage advanced analytics tools and market research techniques to gather data that will inform and guide our strategy. This foundational step ensures that our approach is data-driven and customizedto address your specific challenges and objectives.

Armed with detailed insights from our audit, we craft a strategic roadmap designed to navigate your business towards its digital marketing goals. This roadmap outlines a clear, step-by-step plan, prioritizing high-impact initiatives that align with your business objectives.

We define measurable goals, key performance indicators (KPIs), and specific tactics for each phase of the journey. Our strategic roadmap not only serves as a blueprint for action but also as a dynamic guide that adapts as we gather more data and insights. We focus on creating a cohesive strategy that integrates all digital channels and touchpoints, ensuring a unified and powerful brand presence.

Execution is where strategy meets reality. We bring our strategic roadmap to life with meticulous attention to detail and a commitment to excellence. Our team implements each initiative with precision, leveraging cutting-edge tools and best practices in digital marketing.

From crafting compelling content and designing eye-catching visuals to launching targeted ad campaigns and optimizing your website, we handle all aspects of delivery. We ensure that every element is aligned with your brand’s voice and resonates with your audience. Our agile approach allows us to swiftly adapt and respond to market changes, ensuring that your marketing efforts remain relevant and effective.

In the fast-paced world of digital marketing, iteration is key to sustained success. We continuously monitor the performance of our strategies, utilizing advanced analytics to measure results and gain insights. This ongoing evaluation enables us to identify what’s working and what needs adjustment. We adopt an agile methodology, allowing us to iterate and optimize our tactics regularly.

By testing new ideas, experimenting with different approaches, and refining our strategies based on real-time data, we ensure continuous improvement. This iterative process helps us stay ahead of trends, adapt to evolving market conditions, and maximize the return on your marketing investment.

"He gets how to make a website shine and how to bring it to life with a story”

Phil Shorland

Content with Phil

"Josh is incredible to work with. He is also an amazing communicator.

Jenn Bieri

The Practice Space

"When I need advice on crafting a great story, he’s my go-to.

Viktor Svensson

The Writer's Edge

"Josh blew me away with his understanding of brand strategy, design and Ux!"

Jessica Bommarito

Groundswell Cowoking

"Josh did a great job helping me freshen up my website and get things organized on the backend"

Barry Vincent

Built By Barry

"I would highly recommend Digital Grit if you are looking to grow your small business."

Kristine Mitchell

Time To Stand Out

At Digital Grit, storytelling is our strategy. We believe that the best marketing starts with a strong brand story. A story that connects, resonates, and moves people to act.

The way we see it, every business has something unique to say. We help you uncover that truth and tell it in a way that captivates your audience and drives real results, whether its your website, marketing content or anything in between.

Digital Grit is a creative Content Marketing studio.

We produce bold, brand-driven websites and content. Serving Norfolk County and The World.

Websites. Content. Strategy. Automation. Support.

Our Solutions

Our Process

Finding Your Story
Through focused consultations and research, we explore your business, audience, needs and goals. We focus on purpose: your audience’s challenges, your solutions and how you will help them imagine a better future. Before we create anything, we make sure we know exactly what makes your story worth sharing and who will be listening, following along and willing to buy.
Mapping A Clear Path Forward
Once we’ve found the right brand story, we distill our research in an actionable strategic roadmap. We map out a content plan that aligns with your objectives and speaks directly to your audience. Our strategies focus on building connections and inspiring action. Every move is deliberate, ensuring your story unfolds in a way that’s both impactful and aligned with your goals.
Bringing Your Story to Life
Finally, the fun part. Whether it’s through written content, social posts, videos, or email campaigns, we translate your brand story into engaging narratives designed to captivate your audience and hold their attention until they are ready to purchase. Every asset is designed with precision and purpose, ensuring your brand’s voice remains consistent across all touchpoints.
Sharing Your Story with the World
A great story needs the right stage, and that is reliant on proper implementation. From design and messaging to strategic scheduling, we ensure your content not only looks great but reaches the right people at the right time. Your story deserves a stage that amplifies its impact: we make sure it’s built to perform.
Adapt and Improve
The work doesn’t stop once the story is told. We continuously track performance, analyze feedback, and refine the approach to ensure your content evolves with your audience. By adapting based on real-time data, we keep your story fresh, relevant, and impactful, ensuring it delivers results that grow over time.

Built-For-You-Solutions

Websites. Content. Campaigns.

We Bring Your Vision To Life.

When you’re ready to go beyond ideas, we’re here to create. From sleek, story-driven websites to seamless email automations and scroll-stopping social media content, we build the tools your business needs to connect and convert. You bring the vision, we’ll handle the details.

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Let's talk!

Ready to tell your story? Let’s make it unforgettable.

Talk to Josh

Workshops and Consultations

One-on-One.

A Fresh Perspective.

Sometimes, you just need to hit pause and reset. Our workshops and consultations are for businesses ready to uncover their stories, refine their messaging, and ignite new ideas. We’ll help you tackle challenges head-on and create a clear path forward.

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